New Pregnancy Support brand, Natalis, partnering with Miracle Babies Foundation to make positive difference to premature and sick newborns and their families

Natalis Pregnancy - Making a positive difference to women, newborns and the wider community

Miracle Babies Foundation is proud to announce an exciting new partnership with newly launched Pregnancy Support brand, Natalis owned by Apotex Pty Ltd, one of Australia’s largest pharmaceutical companies.

The NEW pregnancy multivitamin is formulated to help support the increased nutritional needs right across the motherhood journey – from preconception to pregnancy and breastfeeding.

Natalis has been formulated to meet the Australia recommended dietary intake for folic acid, iron and iodine. It contains 19 important nutrients to support the healthy development of mother and baby.

The brand will officially launch this week and will be available at selected pharmacies.

The partnership between Natalis and Miracle Babies Foundation will help to support more families with a premature or sick newborn through our NurtureProgram services and will also contribute to important resources distributed to families in the Neonatal Intensive Care Unit (NICU) or Special Care Nursery (SCN).

‘Natalis has been formulated to support the increased nutritional needs of women across their pregnancy journey – from pre-conception, to pregnancy and breastfeeding. Natalis also strives to make a positive difference in the wider community – and to the lives of women, their families and their babies. We are proud to partner with Miracle Babies Foundation to support the invaluable work they do in supporting the emotional wellbeing of expectant and new parents, ensuring that those in need receive timely, appropriate and supportive care. Every purchase of a Natalis product will help a family with a baby in the Neonatal Intensive Care Unit.’ Daniela Priekopa, General Manager - Marketing

Every year in Australia, 48,000 babies are born premature or sick requiring the specialised care of the NICU or Special Care Nursery, and up to 1,000 of these babies will sadly lose their fight for life.

Natalis’ support through funding to Miracle Babies will help to extend reach of the NurtureProgram to a further 1,134 families across the next 12 months. The NurtureProgram includes the 24-Hour Family Support Line (NurtureLine), face-to-face support in-hospital (NurtureTime) and play and support groups after discharge (NurtureGroups).

Natalis will also:

  • Support families in hospital via resources which provide information and tools to help families cope through the challenging experience of having a baby in the NICU or Special Care.
  • Assist in further educating pregnant women and new mothers, building confidence and improving the long-term outcomes for newborns, and;
  • Support families sadly grieving the loss of their baby.

    “Miracle Babies Foundation is proud to partner with Natalis who are invested in achieving better, healthier outcomes for newborns and their families. With more babies being born premature or sick each year, the need for support is greater than ever. This is particularly important in the current environment where anxiety amongst pregnant women and new mothers is heightened. The support of Natalis will increase access to vital services for more families with a baby born requiring specialised care and give more new mothers the information and tools that they need to positively influence the outcome for their newborn.” - Kylie Pussell – CEO & Co-Founder of Miracle Babies Foundation and Mum to 3 surviving miracle babies

 

Picture1.png (7)

 

______________________________________________________________________________________________________________________

Miracle Babies Foundation is Australia’s leading not-for-profit organisation, supporting premature and sick newborns, their families and the hospitals that care for them. Miracle Babies Foundation is committed to achieving better, healthier outcomes for families challenged by prematurity and sickness at birth.

Author

Miracle Babies Foundation

comments powered by Disqus
Back to Top